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Rebranding Feedback Survey

We value your feedback on our recent rebranding efforts.

Survey Questions

1.

Were you aware of our rebranding efforts?

Type: radio (Required)

Yes
No
2.

How appealing do you find our new brand identity (logo, colors, and design)?

Type: star (Required)

3.

How clear was the messaging around the rebranding?

Type: scale (Required)

Not clear
Very clear
4.

How has the rebranding impacted your perception of our brand?

Type: radio (Required)

Improved
No change
Declined
5.

How would you describe your emotional response to our new branding?

Type: text

6.

How well does our new brand reflect our company’s values and offerings?

Type: scale (Required)

Not well
Very well
7.

How does the new brand compare to the old one?

Type: radio (Required)

Better
About the same
Worse
8.

How likely are you to recommend our brand to others after the rebranding?

Type: scale (Required)

Not likely
Very likely
9.

What do you like most about the rebranding?

Type: text

10.

What could we improve in our rebranding efforts?

Type: text

How to Use This Template

  • Evaluating customer perception of the new brand identity.
  • Understanding the effectiveness of communication about rebranding.
  • Identifying areas for improvement in brand strategy.

Frequently Asked Questions

What is the goal of a Rebranding Feedback Survey?

It assesses how customers perceive a company's new branding elements, such as logos, colors, messaging, and overall brand identity.

When should this survey be conducted?

Before, during, and after a rebrand to measure awareness, sentiment, and acceptance of the changes.

What types of businesses should use this survey?

Any business undergoing a significant brand transformation, especially those in competitive industries where brand recognition is key.

How does this feedback help refine a rebranding strategy?

It highlights areas of confusion, identifies strong brand elements, and ensures alignment with customer expectations.